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• What We Learned Running YouTube Channels (Curiosity Gaps, Retention, and Small Audiences)

  Jackson and I started publishing on YouTube for different reasons. He breaks down public companies on Cashew Sono. I'm running shorts on a dog channel called Nancy Decides and long-form career content...

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  Google AI Overviews Surge 58%: SEO Changed, It Didn't Die

  When ChatGPT dropped, a lot of people wrote Google's obituary. Google didn't die. It stapled AI to the top of search. If you run a small business and still think SEO is "get the blue link to #1," you'...

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  The End of Token Maxing: What Uber's AI Budget Wake-Up Means for Your Business

  For about a year, some companies treated AI usage like a leaderboard sport. Use the biggest model. Run agents on everything. Rank who burned the most tokens. That era has a name now: token maxing. And...

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  Anthropic Shut Down Fable Five in 4 Days. Here's What Small Businesses Should Do Instead.

  Anthropic's Fable Five was supposed to be the safe public version of Mythos, a model so capable at finding software vulnerabilities that Anthropic never released it broadly. Developers watched people...

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  How Rebel Cheese Used AI to Recover $400K in Shipping Overcharges

  Rebel Cheese makes luxury plant-based cheese wheels for charcuterie boards, not shredded bag stuff. After Shark Tank season 15, Mark Cuban and Lori Greiner backed the Austin company. Recently, they fo...

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  Build a Lead Management AI Agent in Under an Hour (And the ROI Math Behind It)

  Every small business owner I know has the same relationship with their phone: it does not stop until they hire a receptionist or build a system. Zapier analyzed roughly 10,000 AI-powered workflows in...

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  Google I/O 2026: Five Shifts Small Businesses Should Prepare For

  Jackson opened this Infacto Daily episode with a joke about whether we watched Google I/O 2026... then walked through what actually matters for owners who are not trying to become Google engineers. If...

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  8 Steps to Get Your Website Recommended by ChatGPT (and Google AI)

  I had a lead come in for a client last Thursday. Source: a ChatGPT conversation. I know because the click carried a tracking parameter on the URL. That is not theory anymore for some local service bus...

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  Are You Overpaying for AI? The $20 Stack Small Businesses Actually Need

  Jackson and I went through our own AI budget recently and canceled a few subscriptions that were cool on paper but barely used. That is the whole episode in one sentence: price converged, value did no...

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  The One Task AI Rule: Why Automating Everything Is Why AI Fails for Small Businesses

  You have probably seen both sides of AI by now. The tech bro who says it is magic. The owner who tried ChatGPT once, got generic garbage, and wrote the whole thing off. The gap between those two stori...

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  One Day. 40 Personalized Mailers. Zero Code Written by Hand.

  Most direct mail for contractors looks like this: a generic postcard, a stock photo of a deck, maybe a QR code to a website that hasn't been updated since 2019.

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  How to Use AI in a Small Business (Without Hiring More Staff)

  How to Use AI Without Hiring More StaffTL;DRMost small businesses think AI is about tools. It's not. It's about replacing repetitive work so you don't need to hire as quickly, or at all.AI delivers th...

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  Anthropic Just Built a Plug-and-Play AI Stack for Small Businesses. Here's What It Includes.

  Anthropic started with the coders. Then the corporate finance teams. Now they are finally here for the HVAC companies, the plumbers, the contractors, and everyone else who just needs the thing to work...

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  LinkedIn Just Bundled 5 AI Tools Into $99. Here's What Actually Matters.

  According to CXtoday's recent coverage of LinkedIn's small business push, 69% of Gen Z founders say entrepreneurship feels more achievable than ever before. LinkedIn is clearly betting on that wave. A...

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  Forget Big Tech: Small Businesses Are Hiring a Million New Grads in 2026

  Two articles from CNBC and Fortune landed in the same week with the same headline in different words: small businesses are picking up the entry-level hiring that big companies are quietly dropping. Fo...

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  Your Bank Has Been Holding Your Money for 3 Days. That's About to Change.

  We can stream video from space. We can make video calls to the other side of the planet in real time. And yet, if your customer pays you on a Monday, there's a decent chance that money doesn't actuall...

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  Anthropic Just Released 10 Finance AI Agents. Here's What That Actually Means for Your Business.

  After two years of making every software developer's life easier (or more anxious, depending on who you ask), Anthropic is pointing Claude at the next big target: finance.

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  Build and Deploy a Real Website in 20 Minutes With Zero Coding Experience

  You don't need a developer. You don't need to know what HTML is. You don't need to understand how any of this works under the hood.

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  OpenAI Is Building a Phone, Claude Can Now Design, and an AI Wiped a Startup's Database in 9 Seconds

  A lot happened in AI this week. Not in the "company published a blog post" sense. In the "four things happened that are each going to matter for the next two years" sense.

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  Gemini's Mental Health Update Is a Masterclass in AI Handoffs

  Good AI doesn't just give you information. Sometimes it gets you to the right person.

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  An AI Agent Wiped a Company's Entire Database in 9 Seconds

  Pocket OS sells software to car rental businesses. We're talking Hertz-level clients. This week, their founder was doing routine software maintenance using Cursor, running on Claude Opus 4.6. He'd don...

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  Claude Design Is Here. Here's What Small Businesses Actually Need to Know.

  Anthropic, the company behind Claude, released a new tool called Claude Design a few weeks ago and the internet immediately had strong opinions. Some called it a Figma killer. Others said it was overh...

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  OpenAI Is Building a Phone. Here's Why That Changes More Than You Think

  Have you ever unlocked your phone and immediately felt a little worse about your day?

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  SpaceX, Cursor, and the $60 Billion Option: What Any of This Means for Your Business

  Jackson walked into our recording with the headline before I’d seen it. That’s fair... I live in Cursor all day for Infacto work, but I’m not glued to every Muskcorp filing. Once we dug past the...

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  Zoom Wants Your Meetings to Trigger Real Work... You're Still the Approval Layer

  Zoom rode the remote wave in 2020. Now it is riding the agentic AI wave inside Zoom Workplace: meetings, chat, phone, and customer experience tied together so conversations can turn into completed wor...

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  Big Tech’s Exit Wave, Zoom’s Agents, and the SpaceX… Cursor Bet: What Actually Matters for Your Shop

  Jackson surfaced a Business Insider piece on how layoffs, return-to-office pressure, and cheaper leverage from AI are nudging workers toward startups and new businesses. The old cartoon path was obvio...

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  Five AI Stories That Are Already Changing How Small Businesses Work

  Five different stories landed in the same week. Each one looks unrelated on the surface. A broadcaster on a sideline. A shoe company pivot. A celebrity Instagram video. A Fortune op-ed. A BI startup g...

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  She's Been Doing This for 29 Years. They Still Tried to Shame Her for Using ChatGPT

  A fan snapped a photo. Angie Mentink, a longtime Seattle Mariners broadcaster, was standing on the sideline before a post-game interview. She had ChatGPT open on her phone. She was typing: "Good quest...

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  From Wool Sneakers to GPU Racks: The Allbirds Rebrand Is Either a Pivot or a Grift

  There's a shoe company you might have heard of called Allbirds. Sustainable wool sneakers, eco-friendly brand, big IPO hype in 2021. They went public at roughly $519 per share (accounting for splits)...

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  Reese Witherspoon Says Women Need to Learn AI. Her Sample Size Is 10 People. But She's Not Wrong.

  On this week's Infacto Daily, Jackson and I watched Reese Witherspoon's Instagram video and tried to work out whether she's right, misguided, or running a play.

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  The Dashboard Is Already Out of Date by the Time You Need It

  On Infacto Daily this week, Jackson and I got into something I've quietly been frustrated with for a while: the gap between "I want to understand what's happening in my business" and "I can actually s...

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  The AI Job Apocalypse Is a Silicon Valley Story. Here's What the Data Actually Says.

  The conversation that started this episode came from a pretty honest place.

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  Apple Isn't Late to AI. They're Building It With Guardrails.

  There's a version of AI adoption that moves fast and breaks trust. Apple seems to know that. Here's what they're building instead.

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  Anthropic's Mythos Model Finds 27-Year-Old Bugs. Here's Why the Gated Rollout Makes Sense.

  There's a pattern here. OpenAI said GPT-2 was too dangerous to release in 2019 because it might flood the internet with AI-generated propaganda. Anthropic did something similar with Opus. And now Myth...

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  OpenAI Just Bought a Podcast. Here's What Every Business Can Learn From It.

  OpenAI is buying a podcast.

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  Google Just Turned Shopping Into a Conversation. Here's What It Means for Small Businesses.

  If you've ever Googled a product and seen the shopping carousel across the top of the results, you already know Google's been in the e-commerce game for a while. Merchants send Google a product feed,...

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  The Marketing Pyramid Is Dying. Here’s What Replaces It in 2026.

  Most marketing departments still look like a pyramid: CMO or VP up top, directors, managers, then a fat layer of coordinators and juniors doing scheduling, resizing, first drafts, reporting, and deck...

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  His Realtor Said $854,000. ChatGPT Said $954,000. He Sold It in Five Days.

  Robert Levine and his wife were on a long drive. To kill time, they started asking ChatGPT questions about selling their home in Florida. What started as a way to pass the miles turned into a light bu...

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  Motivation Is a Trap: 8 Steps to Actually Reclaim Your Life

  There's a certain irony in watching a motivational video about why you should stop watching motivational videos. But that's exactly where Bryan Johnson lands at the end of his "8 Steps to Reclaim Your...

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  AI Won't Shorten Your Workday. History Already Told Us So.

  Mark Cuban says smart companies will use AI to cut the work day by an hour. I read that and immediately thought about the Industrial Revolution. Not because it's a clean comparison. Because it's a war...

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  When AI Becomes Your Customer (and Your Competitor)

  Visa just published a study and coined a term that every small business owner should know: B2AI.

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  Microsoft Tapped Anthropic for Copilot Cowork. Here's the Part Most People Miss.

  https://www.youtube.com/watch?v=vn80zgKmpvk

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  7 AI Mistakes That Cost Small Businesses Time and Money

  We went through an article on Infacto Daily this week: 7 AI Mistakes That Cost Small Businesses Time and Money. And honestly... Jack and I both admitted we're guilty of a few of these. So let's just g...

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  AI Adoption Doubled. Almost Nobody Is Measuring If It's Working.

  The number is real. AI adoption across professional services organizations in the US almost doubled in a single year, from 22% in 2025 to 40% in 2026. That's not a slow creep. That's a real inflection...

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  AI Agents in 2026: When the Job Stops Being “Copilot” and Starts Getting Done

  On Infacto Daily we walked an article frame that sounds like a headline until you translate it into payroll-and-CRM English: 2026 as the year AI agents move from “we tried it” to “it runs.” Th...

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  What a Neuroscientist Avoids for a Sharper Brain (and Why It Matters at Work)

  Alex Korb, PhD, has been at this for about two decades. In his CNBC essay, he doesn’t pitch a new stack of hacks. He says he stays sharp by avoiding six patterns that look like discipline from the o.....

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  Beyond the 68% Headline: What Small Business AI Adoption Actually Looks Like

  I spent years helping large organizations ship software and operations at scale (including ecommerce growth from $500M to $1.8B in revenue over seven years). “Adoption” there meant dashboards, pol...

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  Bernie Sanders vs. Claude: Why an AI Agreeing With You Isn't Evidence

  Senator Sanders' viral conversation with Claude is a masterclass in marketing—and a case study in why LLM sycophancy makes chatbot "agreement" worthless as policy proof.In a nine-minute video that has...

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  Google Stitch vs Figma: Is AI About to Replace UX Designers?

  Google’s Stitch is getting loud headlines (“Figma is dead”). The more useful question is what it changes for speed and ideation—and what still belongs in systems, collaboration, and craft.

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  AI Phone Agents: Handoffs and Trust Beat Uncanny Valley Acting

  A look at DesignRush’s Newo case study, Slack’s Workforce Index on adoption, and why the winning pattern is tools first, humans when stakes are high—not a perfect impersonation.

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  Advanced AI, Simple Interfaces: Why the Terminal (and Text) Are Back

  When models absorb complexity, the layer humans touch often gets simpler—text, protocols, and “boring” tools—while the hard work moves to standards, agents, and integration.

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  Mastercard’s Virtual C-Suite Starts With an AI CFO: What It Actually Means for Small Business

  On Mastercard’s March 2026 announcement of agentic “Virtual C‑Suite” tools—starting with a Virtual CFO—and why the shift is less about job titles than about judgment, access, and who still...

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  Coruna, DarkSword, and the End of “iPhones Don’t Get Malware

  What Google Threat Intelligence Group (GTIG) and partners have documented about drive-by iOS exploit chains—and why patching matters more than vibes.

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  Before You Automate Leads With AI, Prove the Human Version Works

  Zapier’s write-up on lead management and AI automation summarizes that they looked at roughly 10,000 AI-powered workflows in their system. Nearly a third focused on lead management: capturing, quali.....

• Why You Should Set Up Google Business Profile Before You Build a Website

  Before you even start thinking about building a website, go to Google Business Profile and claim your business. This simple step can put your company on the map—literally—by making your business a...

• Common Marketing Pain Points for Small Business Owners

  Small business owners often find modern marketing overwhelming. They juggle limited time, budget, and expertise while trying to promote their business, leading to many common pain points. In fact, a r...

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  How To Use Utm Parameters And Generate Them Easily

  UTM (Urchin Tracking Module) parameters are a simple and effective way to track the effectiveness of your marketing campaigns. By adding UTM parameters to your URLs, you can gain insights into which c...

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  Developing Scientific Methods To Craft Content That Sells

  Scientific Advertising by Claude C. Hopkins is a groundbreaking book that lays the foundation for modern marketing and advertising principles. This essential guide explores data-driven techniques and...

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  Get More Conversions On Your Website By Considering The "Don't Make Me Think" Method [20 Minute Books Summary]

  This episode of 20 Minute Books provides a summary of 'Don't Make Me Think, Revisited' by Steve Krueger, focusing on the principles of creating user-friendly websites. The podcast discusses key strate...

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  Why Google Is Not Dead & How To Dominate Ai-Driven Search: Marketing Against The Grain Ft. Ethan Smith

  In this episode of 'Marketing Against The Grain,' hosts discuss the future of Google Search and AI-driven search strategies with Ethan Smith, founder of Graphite. They explore the resilience of Google...

• 13 Years Of Marketing Lessons In 85 Mins From Alex Hormosi

  In this YouTube video, Alex Hormozi shares 13 years of marketing lessons condensed into 85 minutes. He discusses strategies for pricing, scaling, advertising, and optimizing marketing efforts, drawing...

• Free Marketing Strategy Playbook

  Are you struggling to grow your small business in a sustainable way? Do you want more customers and better online visibility but don’t know where to start? We have the perfect solution for you:&nbsp.....

• Here Is How To Get A Free Marketing Consultation

  Running a small business is no easy feat. With countless tasks vying for your attention, it's easy to feel overwhelmed and unsure of where to focus your marketing efforts. That's why we're excited to...

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  Unlocking The Power Of Sales Funnels For Your Business: A Comprehensive Guide

  In today's digital landscape, creating a profitable website requires more than just an attractive design and engaging content. It requires a deep understanding of sales funnels and how to leverage the...

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  The Right Website To Market Your Business

  There are 27.7 million web developers in the world, but how many of them know how to effectively market a small business?A small percent.Small businesses have to either trust that they’ve hired the ri...

• How To Transform Your Website Into A Customer Magnet: A Guide For Small Businesses

  Your website is more than just an online presence; it's a powerful tool to attract and convert potential customers. However, many small businesses find their websites underperforming, acting merely as...