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Micro-ecommerce

Get the order without a chaotic Instagram DM.

People buy with their eyes, then they need a way to order that is not a chaotic Instagram DM. Your site should show the food and the next bake date.

01 — Vitals

A live site without a six-month project or a surprise bill.

A real site without a five-figure invoice

Domain, hosting, course or managed build. Phone photos in daylight beat a studio you have not hired.

No code. You already have the material.

No code. You need a menu that is current, pickup or delivery rules, and allergen honesty.

Pages you host, not a theme you rent

Home, menu, about, order or inquiry form. Hosting you control. Full e-commerce can wait.

Live in a weekend if you are ready

A weekend if the menu is stable. Longer if you redesign the pastry case every Friday and want the site to match in real time.

02 — The owner's profile

Built for owners who already tried a builder.

This is for the baker selling from a home kitchen or a small case, who is done looking like a hobby.

Built for this owner

Often a side hustle going real: cakes, bread, cookies. You want it to look as good as it tastes. A family member may take the course.

You already tried a builder

Instagram as the store. Or a Wix page with stock croissants from another country.

Look like a company, not a hobby

Looking unlicensed, or looking too homemade for wedding cakes you can actually deliver.

03 — Pros and cons

Keep the site when you leave the builder.

Paying rent on a template

  • Builder menus that cannot handle “sold out this Saturday”
  • Third-party ordering apps that take a cut and your customer
  • Themes with chalkboards you would never hang in the kitchen

A site that stays yours

  • A menu you can mark sold out in a sentence
  • Pickup windows in your words
  • Photos you replace after the next bake

04 — Essential features

The pages that get you the next job.

Food they can order this week

Even if it is a list. Dates matter more than a 40-item catalog you cannot bake.

One way to buy

Form, text, or preorder cutoff. One method. Put it next to the photos.

Honesty that prevents a bad order

Wedding cakes are not cookies. Say the days you need.

Pickup they do not have to DM for

Named. Do not make people DM to learn you only do one zip code.

05 — Maintenance

Stay current without another monthly job.

Update the menu when it changes. Mark sold out. Keep the order form going to a phone you have in the kitchen.

06 — The pitch

A site you own, whether you click or we build it.

If you have a quiet evening and want a site you own, take the course. If the oven is already booked, we will build it.

07 — Questions

Straight answers before you spend a weekend.

Do I need Square Online on day one?

No. A menu plus a form or pickup instructions will launch a bakery. Add checkout when volume hurts.

Should I show prices?

Yes for standard items. Custom cakes can start at a number and finish in a conversation.

Can I keep taking Instagram orders?

You can. The site should still state how to order so new people are not guessing.

Home kitchen—should I say that?

Be honest about cottage rules and pickup. Trust converts better than a fake storefront photo.

08 — Matcher

Find the faster way to a site you love.

Three questions. We will point you at the Build Your Own Website course if you will spend a weekend, or a discovery call if you want Infacto to build and manage it.

Ask ChatGPT about Infacto Digital