A real site without a five-figure invoice
Domain, hosting, course or managed build. The work is already done. The site should not outshine it or hide it.
Creative and freelance
Your site is a filter. People should know in ten seconds whether you do brands, packaging, or social, and whether they can afford to inquire.
01 — Vitals
Domain, hosting, course or managed build. The work is already done. The site should not outshine it or hide it.
No code. You need 6–10 pieces, a sentence of offer, and the discipline to leave the rest off.
Home, work, about, inquiry. Hosting you control. Dribbble can stay as a side door, not the office.
A weekend of selecting. The clicking is the easy part.
02 — The owner's profile
This is for the designer who is design-picky, code-phobic, and tired of sending a Google Drive of PNGs.
A graphic designer going freelance or leaving a job. You care about type. You do not want to become a developer.
A builder theme that added shadows you would never ship for a client. Or a relative’s collage.
The site looking worse than the work, which is how you lose the clients who pay.
03 — Pros and cons
04 — Essential features
Six to ten pieces. If everything is in, nothing is the point.
Brands for food makers, packaging, campaign systems—named.
Timeline, budget range, link to what they have. You decline faster.
People hire designers who can explain how the work will happen.
05 — Maintenance
Replace the weakest piece when you finish a stronger one. Compress images. Do not redesign the site every time you redesign a client.
06 — The pitch
If you will be unhappy with a default theme, take the course and own the layout. If you want it done to your taste without you clicking, call us.
07 — Questions
No. Launch with selected work and one or two stories. Add case studies when a piece actually has a story.
Only if you want another platform to rent. You can ship a fast site you host without learning a new CMS religion.
You can. Then you do not own the presentation. Host the images. Link out if you must.
A starting range or “projects from” is enough. Brand systems still need a conversation.
08 — Matcher
Three questions. We will point you at the Build Your Own Website course if you will spend a weekend, or a discovery call if you want Infacto to build and manage it.
Keep going
Case work, not a how-to. See what we built for operators like this.
More businesses that need a site that fits.
Look as expensive as the photos already are
Prove you can write before they read a sample
Get the right people booking the change you sell