A real site without a five-figure invoice
Domain, hosting, course or managed build. Keep the Instagram. Add a URL you can put on a card.
Side hustles
Instagram is proof. It is not a booking policy. Your site should show the work, the services, the house rules, and a way to book that is not a DM that vanishes.
01 — Vitals
Domain, hosting, course or managed build. Keep the Instagram. Add a URL you can put on a card.
No code. You need services, prices or starting-at, cancellation policy, and photos of hair you actually did.
Home, services, about, book (Square, Glossly, or a form). Hosting you control.
A weekend if the menu is decided. The photos are already on your camera roll.
02 — The owner's profile
This is for the stylist building a chair, a suite, or a side book, who wants it to look as considered as the color work.
Often a woman in her 30s to 50s who cares how things look. Sometimes a family member takes the course while you stay on the chair.
A salon chain template. Or a Wix page with stock models who are not your clients.
Looking cheaper than the book, or looking too fancy for the neighborhood you actually serve.
03 — Pros and cons
04 — Essential features
Cut, color, extensions if you do them. Time on the chair matters. Say it.
Your clients, with permission. Filters that lie will get you the wrong book.
One button to Square, Glossly, or a request form. Not four links in a Linktree.
Deposits, lateness, kids, refunds. People behave better when the rules are written.
05 — Maintenance
Update the menu when prices change. Replace photos. If you switch booking tools, change one button—not the whole site.
06 — The pitch
If you have a day off and want a site you own, take the course. If the chair is full and Instagram is still the store, we will build it.
07 — Questions
No. A simple site plus the booking tool you already like is enough.
A few photos on the site is safer than a live feed that shows a random tagged image. You choose what represents the book.
You can. Still put a booking path on the site for people who will not DM a stranger.
Later. Launch services and booking. Retail is a second page when you are ready to ship or sell at the chair.
08 — Matcher
Three questions. We will point you at the Build Your Own Website course if you will spend a weekend, or a discovery call if you want Infacto to build and manage it.
Keep going
More businesses that need a site that fits.
Own the front door so the platform is not the landlord
Get trusted instead of looking like a coupon mill
Get the right people through the door before the invite
Make the organization real before the next meeting