Refreshing a Duct Cleaning Business Website and generating leads
NWA Duct Cleaning has had a website with moderate SEO for well over 5 years, but the design was out dated and they were noticing a decrease in traffic. They reached out to Infacto Digital to redesign their website and run advertising campaigns to increase lead flow.
Before working with Infacto, website leads were being handed off to the operator only once a week on Fridays instead, causing there to be low conversion rates after someone filled out a form online. With their new site, the operator now gets a text every time a new lead comes in so that they can be followed up with immediately.
Leveraging Meta Ads we generated qualified leads at about $33 each, resulting in increased revenue and word of mouth (because the more people you do work for, the more likely you are to get referrals).